Send email campaigns to your own customers, straight from your booking system

Your customer list is already in there

You already know who booked what, with whom, and when they last came in. Until now you couldn't do much with it beyond reminders. From today, Pro and Business accounts get an Email campaigns area under Marketing.

Write it once, brand it automatically

Build your email from simple blocks — a heading, some text, a picture, a button — and it's wrapped in your logo, your colours and your business details. Drop {{first_name}} anywhere and each person sees their own name.

Choose exactly who gets it

• People you haven't seen since a date you pick — the classic win-back
• First-timers who've only been once
• VIPs, or anyone with a tag you use
• Anyone who's booked a particular service, or seen a particular team member
• Customers who've spent over an amount you set

The count updates as you change the filters, so you always know how many people you're about to email.

Test, then send or schedule

Send a free test to yourself first — tests never use credits. Then send straight away, or pick a date and time. Large sends go out in batches so they arrive reliably rather than all at once.

Permission and trust built in

Only customers who've opted in to marketing are ever included. Every email carries a one-click opt-out and your postal address, as the law requires. Opting out of marketing never stops someone's appointment confirmations or reminders. Bounces and spam complaints are removed from your list automatically, so your emails keep landing in inboxes.

What it costs

Pro includes 2,000 campaign emails a month, Business includes 10,000, and trials get 200 to have a play. If you need more, credits are £5 for 1,000, £20 for 5,000 or £60 for 20,000 — and they never expire.

Open Marketing → Email campaigns to write your first one.