Numbers that earn their keep.
Every booking, pound and customer in your diary, turned into reports you actually read. Arrange the overview your way, pin the reports you check weekly, and download branded PDFs you'll happily hand to your accountant.
What you get
A reports home page that's yours, not ours.
Most booking software gives you one fixed dashboard. BookAppointment lets you build the overview around how you run your business.
Arrange the overview your way
The reports home page is yours to lay out. Move blocks earlier or later, set each one small, medium, half or full width, hide the ones you don't care about, and add your own section titles — “Money”, “Team”, whatever suits how you think.
Build and pin your own reports
Custom reports let you pick the figures, the dates and the filters, then save them as templates. Pin the ones you check every week and they appear on your overview and in the reports menu, one click away.
Downloads you're proud to send
Every report downloads as a properly branded PDF — your logo on one side, a clean title panel, charts and tidy tables with page numbers — or as a real Excel spreadsheet that opens as a sheet, not a mess. CSV is there too for your accountant.
See what your emails brought in
Marketing reports show each email campaign side by side: sent, opened, clicked — and the bookings and booking value that came from it. Finally, proof that the Tuesday offer email was worth writing.
The suite
Eight reports, one date picker.
Pick any period — this week, last quarter, a custom range — and every report answers with the same dates, with a comparison against the period before.
Bookings
Bookings by week, day of week and hour, by source (online, walk-in, phone), and by status — so you can see your busiest slots and quiet gaps at a glance.
Revenue
Takings by month, by service and by team member, with tips broken out where your business takes them. Compare any period with the one before.
Team, services & customers
Who earns what, which services are worth your time, your repeat-customer rate, and your best customers by visits and spend.
No-shows & marketing
No-show and cancellation trends with reasons, where bookings come from (QR codes, links, Google), and full email-campaign results.
Made for your trade
Reports only your type of business gets.
A groomer doesn't need till reports and a salon doesn't need breed charts. Each business type sees the reports that matter to it — and nothing that doesn't.
Pets — for groomers and vets
Pets seen, new pets added, pets by type, size and breed, the pets that visit most, and a vaccination watch list — anything expired or due in the next 30 days, plus pets with no vaccination on file.
Client records — for salons, nails, beauty and aesthetics
Patch tests carried out and consent forms received and signed in any period, so the paperwork side of your insurance is one report away.
Estate agents see viewings and property figures — money and tips stay hidden, as everywhere else.
What it costs
Included on Pro and Business.
Every plan gets the daily dashboard. The full suite — custom reports, campaign results and branded downloads — comes with Pro and Business.
- Pro and Business — the full reports suite, custom reports and downloads
- Every plan — the daily dashboard with today's takings and who's in
- Arrange the overview your way, with your own section titles
- Branded PDF, Excel and CSV on every report
- Email campaign results, including the bookings each email earned
Branded PDF
Your logo, charts, tidy tables, page numbers
Excel spreadsheet
A real sheet with a frozen heading row
CSV
Straight into your accountant's software
Reports can also be emailed to you on a schedule — weekly or monthly, no logging in.
Questions
Fair questions, straight answers.
Your numbers are already here.
Start your trial and see your first month laid out your way.